A Giant Moment with Nike: Our Oversized Branded Ball Pond Took the Spotlight

When Nike calls, you go big — and that’s exactly what we did.

For a recent high-profile Nike event, we teamed up with the insanely creative team at Pay Yor Shooter to deliver a giant, fully-branded ball pond that stole the show. This wasn’t your average pop-up feature — it was an oversized custom installation, designed to elevate the space, drive engagement, and amplify content creation at scale.

Built for Impact

Larger than our standard 2m round pits, this bespoke build was made to make a serious visual statement. Covered in Nike branding and packed with custom-printed balls in brand colours, the ball pond instantly became a focal point — pulling in influencers, creators, and guests alike.

Collaboration with Pay Yor Shooter

With Pay Yor Shooter behind the content production, you know it was going to hit. The ball pond wasn’t just a photo opp — it became the heart of the activation, featured in TikToks, Instagram Reels, and live content all day long.

Why Brands Love It

Our branded ball ponds aren’t just playful — they’re strategic content machines. For this Nike event, it was all about creating a space where guests wanted to interact, shoot, and share. And it worked. From the custom balls to the oversized build, everything was made to maximise brand exposure in a fun, immersive way.